Set in the same Avatar universe as the film, the video game takes place within a different timeline, as players take control of the human faction, where you’ll play as a marine, or the Na-Vi, where you’ll become the character of an Avatar and experience their side of the story, as well as their unique gameplay mechanics.

Playing as the human faction feels powerful to say the least. Armed with flaring assault-rifles and a host of special abilities, such as cloaking devices and self-healing, the human faction is a familiar yet unique third-person shooter experience. Cool weapons, futuristic helicopter. While playing is the Na-Vi is primarily focused on more melee based attacks, incorporating elements of a brawler into the mix, while the Na’Vi have some incredible powers of their own.

Avatar: The Video Game incorporates a complete day and night cycle into the world of Pandora. Not only does the light differ from day and night, but the entire surroundings including the plants, shift and change during the transitions.

Avatar: The Video Game is running off an enhanced Dunia engine (of Far Cry 2 fame), so expect to see some organic fire effects and a dynamic world at your hands this November when Avatar: The Video Game drops.

With an awesome presentation and accommodating features, the FIFA 10 launch was decked out for some footie-fun and excited fingers. What we learned was, FIFA 10 is all about celebration, that of figurative and literal actions. In the spirit of celebrations, the likes of Gary Bailey and Dr. Khumalo forged two opposing teams pitted in a miniature penalty shoot-out, where each team would attempt to produce their best celebrations to win over the crowd. Bailey’s team won it hands down (with the help of GCL input) and it was off to the main event.

After a brief, yet informative introduction, eager attendees were able to get some hands-on time with one of the year’s most anticipated titles.

FIFA 10 feels fresh. It’s undoubtedly still the same ol’ FIFA we’ve all grown to love, but there’s something new about it. A ton of polish and some new beautifully fluid animations immediately made their impact on the field, while the gameplay was as slick and responsive as ever.

A great event opened for an even greater game, as FIFA 10 is sure to be on every gamer’s wish list this season, and we’re really impressed with what we’ve seen so far. Check back this week for the full review.

FIFA 10 is currently available on Xbox 360, PS3, PC, PSP, PS2, Wii and DS now.